When I Moved to Phoenix and How I live in Phoenix

geoff snyder model citizen phoenixWhen I moved to Phoenix, I drove from Naples, Florida with only some clothes, my book collection, and a laptop. I only ate almonds, subway sandwiches, and drank vitamin water during the trip.

Once I settled in with my parents at the age of 33, the first time living with them for over 15+ years, I decided to move forward with the bare essentials; minimalist lifestyle, per se.

The first contracts as an Independent Contractor I was rewarded with were ADOT (Arizona Department of Transportation), Lowes, and Limited Brands. I provided onsite technical hardware and software support for ADOT, and was a Project Lead for the latter two during store upgrades which consisted of complete infrastructure overhauls – down to the very last faceplate screw.

During the above time, I dedicated myself to live using the very minimum possible, as I felt that all years prior were materialistically driven. So, slept on a Yoga mat for about 6 months (which eventually got upgraded to a queen sized air mattress once I began having lady friends sleep over). I had one nice ceramic plate, one silver spoon, one silver fork, and one silver butter knife. When I needed cutting knives, I sprung about 7 bucks on a really shitty set of Ikea knives which I recently gifted to one of my friends at the condo in which I reside. His wife left him with his children without any warning and/or explanation; he deserves the knives more than me.

Over time, I invested in a French press because I can make better black coffee than most of our local coffee shops that charge 3-5 bucks for a cup. And the day I invested in a $25 rice cooker I felt like it was Christmas fucking morning!

I now live in a modest condo high rise in #CenPho (Central Phoenix) with a few nice things that I’ve worked my ass off for. I’m not into flashy things but I do appreciate quality, something that’s very important to me.

To wrap things up, I must give mad props to my Mom, my Dad, and my Bonus Dad (step-dad) for not handing things to me while I was a young child growing up. I didn’t understand why they wouldn’t buy me the Jordan shoes all my friends had, or the Mustang GT 5.0s that some of my buddies drove while I was slinging golf clubs as a caddy at Edgemont Country Club to pay for the school clothes that I wanted… to fit in and be ‘cool’. Now I get it. Today I get it and am wholeheartedly grateful for it and will be until my last breath.

I may have recently been fucked over by some corporate douchebags because of personal issues (two ‘executives’ who are screwing each other behind closed doors… my PI has confirmed this) and am currently cash poor because of it, but during my recent walks through the city that has given me so much to be thankful for, I have definitely discovered what the term “another person’s trash is another person’s treasure.” means. Completely. Even down to a stomped on, dirty cigarette. Yep… that actually happened last night and it was definitely a humbling moment in my life.

I feel that I’m in the best place I’ve ever been in my life, I’m happy, healthy, and content. And all I want to do is help others achieve their goals without being taken advantage of. Because THIS IS REAL LIFE. Does that make sense?

If you’ve read this and found any value within it, would you please be so kind to ‘share’ my story by using the Share Button, as well as ❤️ it up? It would be very humbling for me and I promise that I’ll be eternally grateful for it.

Nothing but Love and Respect,
g

Passive Promotion

Geoff Snyder is Intoxicated by Possibility

Geoff Snyder is Intoxicated by Possibility

I hope the following passive promotion below gives you insight into my drive, passion, and desire to find the next adventure. The world is full of haven’t stance and maybe I’m a person that can help you or maybe you are a person that can help me. Let’s see what we can do for the world.

I’m a guy who once spent 5 years as a recording industry executive (only because of sales under my watch for our market that had increased by a mere %10,300+ percent across 6 months and sustained a 93% retention rate for the 4 years in a market established across 20 years), from the school of Hard Knocks.

I’m a guy who somehow followed a technical ‘passion’ and opened a small, multi-office IT consulting firm (which cost me less than $100 to start) on a tropical island that focused on servicing healthcare, legal, and financial verticals and burned it down to the ground because I grew too big, too fast.

If any of the above is of any interest to you, I might be a guy you’d like to connect with.

With that said, my current professional pivot consists of the following: 9AM-5PM Monday thru Friday, 75% of my eggs are in a Technology basket. The other 25% of the eggs are in a Music Business basket. And with regard to my personal pivot, my 7PM-2AM focus shall continue with having fun networking with friends and colleagues, advising within the crypto vertical, commercial real estate, finding new gems in the city that has accepted me with open arms, Phoenix, as well as discovering new ways to volunteer within our communities.

I’m looking forward to the finish line and reflecting back on the people that touched my life and those that I’ve touched.

I’m here if you have any questions and always happy to help.

Cheers,
g

P.S. I’m a huge fan of the word ‘fuck’. Please fucking deal with it, it’s who I am. #coffeeme

5 Reasons Why Business is Always Personal

business is personal For years I believed “business” and “personal” were always separate. It wasn’t until realized that how I was handling my relationships with clients was the exact opposite. More often than not, I found myself wholeheartedly focused and concerned about my customer’s and client’s objectives as my own. Here are 5 reasons why business is always personal.

  1. We are human beings. We are both driven by emotion and logic. Passion, once found and combined with our purpose, becomes the driving force for why we wake up in the morning. Along the way we will connect logical points with our decisions, thus giving us the foundation we require to build relationships.
  2. Engagement is connection. When we engage with each other, we establish a connection. Actively listening to our clients will gain far more distance than any pitch you can come up with. Ever. I’m not sure if it was Zig Ziglar or John Maxwell that said: “People don’t care how much you know until they know how much you care.” Regardless, we need to genuinely let it be known that we care. We can dazzle our clients with endless amounts of facts, lingo, fancy words, marketing sparkle, or whatever — but it’s not until they feel/know we actually care about their business objectives as they are our own, that they trust us.
  3. Our work is where we gain our identity. Most of us establish our identities by the work we do. Everything we do carries over into who we are as people. The time. The commitment. The passion. The quality. Everything. We spend most of our time working (hopefully enjoying our work along the way). The second most thing we do is sleep. Well, those of us that are human and not constantly hooked up to a coffee drip.
  4. Relationships are long term. Business to Business (B2B) relationships is simply to branded entities exchanging products and/or services for money. But when it’s all said and done, business is conducted between people, with people, for people. Successful companies focus on establishing rapport with their customers/clients for the long haul. This is usually (or at least should be) done by focusing on customer service.
  5. The bottom line is not the goal. Although during any transaction, there is a goal and an end result. And although at the end of the day (and fiscal period) the bottom line does represent the overall progress and health of an organization, it does define the baseline of success. If your customer’s best interest is not aligned with your own, you’ve either lost perspective or… simply lost. Period. Take a moment to step back and evaluate where you are with each client’s objectives. In the end, it’s about their bottom line… not yours.

How are you currently handling your relationships with your customers and what are you doing to establish long term rapport to help them meet their goals?

5 Tips for Enhancing Team Morale in the Workplace

team morale workplaceIf you are responsible for managing a group of employees, then you should understand how important the concept of teamwork is in the workplace. Not only will it make your job easier, but it will also improve your productivity, your effectiveness as a manager, and your reputation amongst those above you. There are some very simple things you can do to promote positive, cooperative contributions from your employees. Follow these five tips for encouraging team spirit in the workplace:

Establish clearly-defined goals, guidelines, and tasks. If you want your employees to take responsibility for their roles on the team, then you need to make sure they know exactly what it is that they are supposed to be doing. Make it a point to clearly describe every aspect of the project at hand, as well as what you expect from each of the team members.

Delegate, rather than micromanage. Part of having team spirit is acting autonomously toward the team’s goal. When you micromanage, you undermine a person’s ability to be autonomous. It is not only dehumanizing, but also a surefire way to suck the enthusiasm right out of the workplace. Delegate responsibilities to your employees, making sure to be very clear about what you need each one to accomplish, and to what standards, and then allow them to find their personal methods for working most constructively. Whenever employees know they are responsible for the outcome of their work, they are less likely to pass the responsibility or the blame on to a coworker and more likely to find ways to work together and support each other.

Provide employees with the tools they need to be successful. Prepare employees for a job well done by providing the education, mentoring, resources, tools and support they need. This makes them feel valuable and boosts morale, which promotes teamwork.

Communicate with the team on a regular basis. Have team meetings as needed so that employees can express to you any questions, concerns, or suggestions they might have, and so that you can provide them with useful feedback and encouragement.

Offer team incentives. Once you establish the guidelines for a new project, offer the team a reward for timely, quality completion. The reward could be a paid lunch out, a company party, or a paycheck bonus. Give employees a few options and let them decide together, as a team, which incentive they prefer.

Decision Modes

decision makingJames Archer of Forty Agency released an excellent example of what takes place during a decision making process. He breaks it down into four different categories. They are:

Spontaneous

Fast and Emotional decision making often referred to as Choleric. Spontaneous decision makers like it when they see themselves. When they see something as “quick and easy”, they encourage themselves to act upon and move forward.

Competitive

Fast and Logical decision making often referred to as Melancholic. Competitive decision makers like to be given credentials and proof. Explaining the uniqueness of the product or service (much like Al Ries and Jack Trout refer to in their book “Positioning”) and showing “The Best” and/or “The Only”, is what attracts this group of decision makers.

Humanistic

Slow and Emotional decision making often referred to as Sanguine. Humanistic decision makers like it when a sensory experience is created for them. They seek a story told based on emotion.

Methodical

Slow and Logical decision making often referred to as Phlegmatic. The methodical decision makes like the process explained to them, so providing them with details and examples allows them to dig in and decide accordingly.

I’d like to thank James Archer of The Forty Agency for doing the research and providing the content used in this post. If you’d like to read up and learn more about the four personality types listed in this post, I recommend reading “Positive Personality Profiles” by my dear friend Robert A. Rohm Ph.D..

Brain Trust

brain trustWhat is Brain Trust? When do we recognize an empathic trigger for decision making? Is there a thought process that takes place to make this happen? Or do we go with our gut feeling?

To neurophilosophy pioneer, Patricia Churchland, Brain Trust argues that:

“Morality originates in the biology of the brain. She describes the “neurobiological platform of bonding” that, modified by evolutionary pressures and cultural values, has led to human styles of moral behavior.”

I’m going to touch on a couple of areas that I feel to be key points in which allow us to make decisions. All three comparisons are very similar but each unique to their own.

Intuition vs. Intellect

Intuition is defined as the ability to acquire knowledge without inference or the use of reason. This is a feeling in which we will posses for a very short period of time. A period of time that will either make or break the outcome based on our action(s). Most people I’ve discussed this with tend to refer to their “gut feeling” when we discuss this. A feeling. A heartfelt feeling that comes from the inside. Something personal and real. Most who are aligned with this often refer to a divinely guided source; faith based and often a very spiritual “pointer” or “marker” allowing them to come to a conclusion.

Intellect is often defined as the power of knowing as distinguished from the power to feel and to will: the capacity for knowledge. Now, I can’t say that I completely agree with this, as I’ve always been under the impression that it’s a matter of one’s capacity of knowledge (facts) but not necessarily anything to do with actual wisdom or what’s more commonly referred to as “common sense”. This kind of compares to what I recently posted about my “IF, THEN, and GOTO” philosophy. The use of intellect when making decision

Emotion vs Logic

I think most of us know the bodily feelings we get when emotion kicks in and I’m convinced that it’s the primary force in which guides us. And if not, it needs to be. More often than not, I see people over-think and over-analyze a situation (God know’s I’ve done this… a lot!) and create a very complex (and often busy, inaccurate) decision based on knowledge and noise they’ve gathered over the years. This is often self-sabotaging and damaging to others involved. We’re creatures of the heart and possess a certain amount of morality. I believe this to be something very personal and very natural for all of us and think we need to embrace it more than any other attribute assigned to us.

As far as logic is concerned, I believe this to have one place and one place only: To make a decision based on black and white. If there is something proven in an area that is not influenced by human opinion and has a solid basis, something proven in the area of science, then by all means… use it. Working extensively with technical professionals, and very recently being involved in an intimate relationship with a scientist, I’ve noticed one thing in common. Whether we want to admit or not, we all think we have a profound answer to all situations. Whether it’s something we’ve stored in our own little God-given storage banks or a reference we have access to. We believe we have all the answers and overlook one small detail: Emotion; one thing that has no predictability.

Do you think decision making is a methodological or humanistic approach?